Baby's First Ramadan

A timeless subject with strong backlist sales potential There are proven opportunities in the children's global market for good sales of religious titles: My First Book About the Qur'an, published by Kube Publishing in 2017, has sold more than 1,800 copies to date in the UK, with a sales value of more than £12,000, and Greatest Stories from the Qur'an, published by Goodword Books in 2017, has generated over £20,000 in sales since publication (Nielsen Bookscan) Easy-to-follow pictures and simple sentences promote early learning - language skills, early reading development, and knowledge of the world - while the small padded format encourages book-handling skills The clear, real-life photos in Baby's First Ramadan stand out in the market - many books on this subject feature artwork, which is often less clear or recognisable for young children than photos Just right for sharing with little ones with short, read-aloud text that encourages parent and child interaction Many Ramadan titles in the market are aimed at older children, whereas DK's Baby's First Ramadan will introduce babies to the most important month in the Islamic calendar through clear photography, including religious symbols and items The Muslim population comprises "two billion Muslims around the world", making up "the second largest religious following", demonstrating there is a huge demand for Islamic books (World Population Review, 2019) Key Features Cased, padded board book with 12 interior baby tough pages Simple, read-aloud text Real-world photos and illustrations of Ramadan-themed objects, including dates, the crescent moon, family meals, traditional food and sweets, lanterns, a prayer rug, and more Safe, sturdy board book for little hands-small size is easy for baby to hold, hard-wearing pages have rounded corners, and cover has soft padding